Category Archives: Uncategorized

21st Century Human Persuasion

The new persuasion: no-sales selling, and why moving beats manipulation Whatever our role in business, we sell. It may not be part of our job title, but we sell. We may not – in the short term – get paid … Continue reading

Share

Maverick Leadership

It was a pleasure to be entertained by Felix Dennis this morning. Felix was in conversation with Bruce Daisley as part of AdWeek Europe. For me it was a celebration of the power of the maverick to make a difference. … Continue reading

Share

Brand Damage Limitation – who knows where you are going?

Yesterday I had to stop myself from throwing out frozen macaroni cheese from my freezer. You may be thinking where’s the horse meat in Macaroni Cheese….. however it wasn’t the hidden meat products that unnerved me but the Tesco Value … Continue reading

Share

The Hillsborough Disaster: The Search for Truth, Justice and Leadership

23 years after the most terrible tragedy at Hillsborough, where 96 fans were crushed to death due to poor crowd management by the police, a independent report has finally uncovered the truth. Now the families of the victims are seeking … Continue reading

Share

Some Big Issues in sales

Yesterday I did something I haven’t done in a while and bought a copy of the Big Issue. There’s a very friendly and polite seller who has his pitch at the bottom of the hill near Highgate tube, and he’s … Continue reading

Share